Privacy policy

Last updated: March 1, 2025

This Privacy Policy describes how Dear.U ("we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from dear-u.co.nz (the "Site"). By using and accessing any of the Services, you agree to this Privacy Policy. If you do not agree, please do not use or access any of the Services.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. Any significant changes will be communicated through our website or other appropriate channels.

How We Collect and Use Your Personal Information
We collect personal information from various sources depending on how you interact with us. This includes information you provide directly, data we collect automatically, and information obtained from third parties.

Personal Information We Collect

  • Information You Provide Directly: Name, address, phone number, email, order details, payment confirmation, and customer support inquiries.
  • Automatically Collected Information: Device details, browser information, IP address, network connection details, and pages visited.
  • Information from Third Parties: Vendors (such as Shopify), payment processors, manufacturers, fulfillment partners, and advertising/analytics providers.

How We Use Your Personal Information

  • Order Processing and Services: Managing purchases, shipping, returns, and customer support.
  • Marketing and Advertising: Sending promotions via email, SMS, or mail. You can opt out anytime.
  • Security and Fraud Prevention: Detecting and preventing unauthorized access or fraud.
  • Service Improvement: Enhancing our website and customer experience.

Storage and Use of Uploaded Images
Customers uploading images for custom products acknowledge that files will be securely stored for production purposes only. All uploaded files will be deleted within 90 days after order fulfillment. We do not share customer-uploaded images with third parties.

Use of Product Photos for Marketing
We may use images of completed products for marketing purposes on social media, our website, or other channels. Any personal elements, such as faces, will be blurred or cropped to ensure privacy. If you do not wish for your product images to be used, please contact us at hello@dear-u.co.nz.

Security and Limitations of Liability
We implement reasonable security measures to protect personal information. However, no system is completely secure, and we cannot guarantee absolute protection against unauthorized access, data breaches, or other unforeseen circumstances. If you suspect any unauthorized access, please contact us immediately.

Compliance with New Zealand Privacy Act 2020
This Privacy Policy complies with the New Zealand Privacy Act 2020. Customers have the right to:

  • Access personal data held about them
  • Request corrections to their personal information
  • Request deletion of personal information where applicable

For more information, visit the New Zealand Office of the Privacy Commissioner.

Contact Us
For any questions regarding this Privacy Policy, please contact us:

Email: hello@dear-u.co.nz
Address: Unit 5/24 Pickering Crescent, Chedworth, Hamilton, WKO, 3210, NZ

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